"There is a bigger opportunity to reach more people based on a mindset, a belief system, or a purpose versus a demographic."

Our guide for today on this journey of communal actualization is Dana AlHanbali an entrepreneur and the co-founder of the Kuwait-based creative communications firm, Beattie and Dane.

I'm going to set the stage for this interview by shining the spotlight on three main points of focus for our dialogue
-  About Dana and her unique human journey
- Explore the intricacies of the dynamic and quick to evolve world of creative marketing.
- Provide you the listener with the best practices to build an effective marketing campaign and the best way to prepare to approach a communications firm.

References mentioned in this episode:
Beatie and Dane - Dana's Communication Firm
360 marketing campaigns
Chocolate Bars Ads
Marzoug Alghanim campaign
Aziz aljasmi
Ghazwan Hamdan - Creative Director of MAEK in Dubai
Lujain Abulfaraj - develops products/content for teaching Arabic to children

Reach out to Dana at:
Instagram @dalhanbali
Website
Email dana@beattieanddane.com

Reach out to broadband at:
Instagram @broadband.podcast
Email aziz@seedsmedia.org
Other Links

Reach out to luucid at:
Instagram @luucidkw
Website luucidkw.com
For guest recommendations Email hello@luucid.co