In a world of real-time demands, artificial intelligence and instant gratification attention spans, Marty Byrd is a refreshing renaissance cowboy who's honed his skills in the professional bull riding arenas of North America and transferred his passion therein to making world class equipment and tools for world class competitors across the globe. You'll never hear him say that, but his work speaks for itself. A true comeback competitor in all arenas of life, Marty Byrd is the definition of humble, hard working and handy by anyone's standards. Rank in the arena and rank in life - that's Marty Byrd. Think Rank.