Moving to Intentional Mastery with William Buist

Sparks by Ignium

Jan 26 2023 • 1 hr 13 mins


(Some of) The main points for listeners:

•             What can you do to move to mastery, intentionally

•             Seeing the glass half full versus half empty

•             How not buying into the recession will save your business

•             What’s in your control and what CAN you control – it’s a matter of focus

•             Start with knowing you own skills…

•             You cannot NOT market

•             What we can learn from the actions of some business owners during the lockdown period – it’s a matter of perspective

•             How fear, uncertainty & doubt left some of the turkeys on the shelf at Christmas

•             The journey to mastery… we all start as explorers keen to gather knowledge…

•             Experts to Masters… it’s an intentional step

•             Out of every 100 businesses that start… only 20 will succeed in the first instance – business founders need to be aware that sometimes it’s things outside of our control that make the biggest impact

•             Circumstances don’t play any part in how we choose to react… consider that…

•             Having an understanding of our purpose drives the journey to mastery

•             How our hobbies can enable us to take a different view of what we do and how we do it

•             No one else has had the same journey as you – we all bring a unique journey to the world

•             The parallels with learning to drive… moving up the ladder from unconscious incompetence to conscious incompetence to conscious competence and on to unconscious competence

•             The decision to go to mastery comes from a recognition that we want to pass it on to the future

•             The key is being able to pass it on… not just to learn it… it’s about teaching… and education and that’s about making it conscious again

•             It’s about exploring with people ‘what is it you find difficult about X?’

•             Why it’s important to find a coach or mentor to help us improve

•             Find what brings you joy… and know that our journey is one of contentment

•             Our best work comes from being intentional when we do it…

•             William’s Tip… don’t take yourself too seriously


Learn More: visit the Ignium https://www.igniumconsult.com

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Listen to the show: https://sparksbyignium.transistor.fm/episodes

Connect with William at Williambuist.com

Take the online audit at audit.Williambuist.com

Learn more about Scaling Up: https://scalingup.com/


Books Referenced in this episode:

Intentional Mastery: Step Beyond your Expertise and Build Better Business, William Buist: https://www.amazon.co.uk/Intentional-Mastery-Beyond-Expertise-Business/dp/1912300621

A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas, Warren Berger: https://bit.ly/3ws83eC

Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0) https://amzn.eu/d/a6bMZP2

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Keywords in this episode:

Purpose, scaling Up, Mastery, Entrepreneurship, Joyfulness, intention, Warren Berger, Verne Harnish, coaching, mentoring, Culture