The Pin Tool Podcast | Pottery | Ceramics | Small Business

Alford Wayman

A pottery podcast by artist /owner Al Wayman of Creek Road Pottery in Laceyville, Pennsylvania, next to the cold Tuscarora Creek. Pull up a chair around the wheel as we discuss topics concerning the art and craft of pottery, good books, storytelling, marketing, and creating work that matters for folks who care. read less
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Episodes

S3E10: Key Resources: With Chatbot Amelia - Building Your Pottery Business
2d ago
S3E10: Key Resources: With Chatbot Amelia - Building Your Pottery Business
Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how understanding your Key Resources is crucial for crafting a successful business model in the creative industry.  Today, we're diving into Key Resources, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or just starting out, learning to compose the right mix of Key Resources can transform your art into a thriving business.  The Business Model Canvas:  https://www.strategyzer.com/library/the-business-model-canvas How To Build a Start-up. By Steve Blank: https://www.udacity.com/course/how-to-build-a-startup--ep245 Startup Owner's Manual. by Steve Blank: https://www.amazon.com/Startup-Owners-Manual-Step-Step/dp/1119690684/ My Pottery Journal. By Al Wayman https://creekroadpottery.com/product/my-pottery-journal/ The Cost Analysis Spread sheet: https://creekroadpottery.com/pottery-cost-analysis-spread-sheet/ The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Blog: https://creekroadpottery.com/blog/ Creek Road Pottery Pen Pal Program: https://creekroadpottery.com/pottery-pen-pal-program/
S3E6: Channels - Building Your Pottery Business
Mar 17 2024
S3E6: Channels - Building Your Pottery Business
Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Channels, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Channels are crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to compose the right mix of channels can transform your art into a thriving business.  The Business Model Canvas:  https://www.strategyzer.com/library/the-business-model-canvas How To Build a Start-up. By Steve Blank: https://www.udacity.com/course/how-to-build-a-startup--ep245 Startup Owner's Manual. by Steve Blank: https://www.amazon.com/Startup-Owners-Manual-Step-Step/dp/1119690684/ My Pottery Journal. By Al Wayman https://creekroadpottery.com/product/my-pottery-journal/ The Cost Analysis Spread sheet: https://creekroadpottery.com/pottery-cost-analysis-spread-sheet/ The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Blog: https://creekroadpottery.com/blog/ Creek Road Pottery Pen Pal Program: https://creekroadpottery.com/pottery-pen-pal-program/ The Cry Pots: https://www.facebook.com/alford.wayman/videos/441678594958937 The Good Pots: https://www.facebook.com/alford.wayman/videos/7259756667440015
S3E3: Customer Segments - Building Your Pottery Business
Feb 4 2024
S3E3: Customer Segments - Building Your Pottery Business
Welcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Customer Segments, as outlined in the groundbreaking book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your customer segments is crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to identify and cater to your unique customer segments can transform your art into a thriving business.  The Business Model Canvas:  https://www.strategyzer.com/library/the-business-model-canvas How To Build a Start-up. By Steve Blank: https://www.udacity.com/course/how-to-build-a-startup--ep245 Startup Owner's Manual. by Steve Blank: https://www.amazon.com/Startup-Owners-Manual-Step-Step/dp/1119690684/ My Pottery Journal. By Al Wayman https://creekroadpottery.com/product/my-pottery-journal/ The Cost Analysis Spread sheet: https://creekroadpottery.com/pottery-cost-analysis-spread-sheet/ The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Blog: https://creekroadpottery.com/blog/ Creek Road Pottery Pen Pal Program: https://creekroadpottery.com/pottery-pen-pal-program/