Join AWS Enterprise Strategists Tom Godden, Phil Le-Brun, and Miriam McLemore, as they discuss how generative AI is not just a buzzword but a game-changing technology on par with historical innovations like the printing press and electricity. They emphasize the importance of strong data foundations and responsible AI practices, urging leaders to harness the power of generative AI for value-driven outcomes. Learn how generative AI can enhance customer operations, sales, marketing, R&D, and software development, and discover how to navigate the journey of transformation with your entire organization.