The University of Chicago: How (& Why) to Build a Podcast Network

Continuing Studies: A Higher Education Podcast for University Podcasters

Dec 12 2023 • 35 mins

Explore the specifics of establishing and running a university podcast network, the purpose behind it, and the benefits to the shows who are a part of it with Matt Hodapp, Assistant Director of the University of Chicago Podcast Network.  Hosts Neil McPhedran and Jennifer-Lee Gunson discuss the unique challenges and opportunities of academic podcasts with Matt, the importance of creating a distinct identity for university podcasts and the potential of collaborative efforts between academic institutions. Tune in to explore how networking, advocacy, and fostering a sense of community can benefit  and increase the reach of university podcasts, reshaping their place in the broader podcasting universe.

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Chapters:

(00:00:00) Introduction and Welcome
Jennifer and Neil introduce the podcast and guest Matt Hodapp at Podcast Movement and highlight the unique nature of his role as the assistant director of the University of Chicago Podcast Network.

(00:02:30) University of Chicago and Podcast Selection
Matt introduces himself, details his role, and discusses the criteria for podcast selection within the network, emphasizing mission, goals, and production quality.

(00:05:40) The Evolution of the Role
The origins & financing of Matt’s role within the university and the collaborative effort that led to the creation of full-time podcast production roles.

(00:07:44) The Workings of the Network
The significance of having dedicated personnel and a structured network, and the requirements and branding of the network, the mission and quality, and audience niche.

(00:13:15) Mutual Support within the Network
Neil & Matt explore how shows within the network support each other and work together.

(00:16:25) The University of Chicago Podcast Network Festival
Jennifer and Matt discuss the creation of the podcast festival, how it was put on, what it entailed, & the opportunity for connections with guests.

(00:21:21) Expanding University Podcast Networks
Neil & Matt discuss the possibility of growing the higher education podcast community across institutions to meet their unique set of challenges together.

(00:26:30) Podcast Benefits to Institutions
Matt elaborates on the mission-driven aspects of university podcasting, emphasizing the potential impact on brand recognition, audience influence,

(00:30:24) Conclusion
Jennifer & Neil reflect on the episode and share their key takeaways

  • (00:00) - Time Stamps:
  • (00:00) - Introduction and Welcome
  • (02:30) - University of Chicago and Podcast Selection
  • (05:40) - The Evolution of the Role
  • (07:44) - The Workings of the Network
  • (13:15) - Mutual Support within the Network
  • (16:25) - The University of Chicago Podcast Network Festival
  • (21:21) - Expanding University Podcast Networks
  • (26:30) - Podcast Benefits to Institutions
  • (30:24) - Conclusion