Building something with momentum and action can create something really powerful. Evan Holladay is the President and CEO of Holladay Ventures. They are focused on multi-family affordable workforce housing deals in the Southeast US. Evan has sourced and developed over $237 million, helping create 1300+ units of new affordable housing. He’s worked in innovative financing – introducing and utilizing the first PILOT (Payment In Lieu Of Taxes) in many jurisdictions, utilizing Renewable Energy Credits with LIHTC, and working with HOME, CDBG, Project Based Vouchers. Evan is an advocate for affordable housing and was recently featured in the book CRA at Forty: Views on the Present and Future of Community Reinvestment. He is also the host of the Monumental Podcast.

Let’s get right into it and learn how Evan marries impact with income, and how he builds momentum by helping others.

Getting to know Paul Moore - [00:01 – 06:23]

• I introduce Evan Holladay
• • Bio
• How Evan got into real estate and became passionate about making an impact
• • From property management to entrepreneurship
  • Helping put people back to work
  • Affordable housing
  • Building Holladay Ventures and the podcast

How to Make an Impact with Your Income - [06:24 – 22:19]

• How Evan worked through the last crash
• • Recovering from the heartburn
  • Getting people their jobs back
• The ins and outs of property development
• • The usual kind of deal flow
  • The challenges of supply and demand
  • Negotiating pricing with equity
• The different types of investors
• • How the money comes back around
• How the properties are operated
• • Build and hold developing

Final Questions- [22:15 - 28:44]

• What is your superpower?
• • Getting above the clouds
• What is your biggest failure?
• • Not believing in myself early on
• Where to find more of Evan
• • Links below
• How Evan is impacting the world
• • Book’em
• Final words

Tweetable Quotes:

“Building something with momentum and action can create something really powerful.” - Evan Holladay

“We’re using a public good and creating a public good but using privately financed sources… being able to create something that really creates impact for our residents.” - Evan Holladay

Resources Mentioned:

• Monumental Podcast
• Book’em

Want to connect with Evan? You can find him on Instagram, Twitter, and LinkedIn. Check out https://holladayventures.com/ and learn about how they are building communities and empowering residents.

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