178: Too much content, UGC vs influencers, Twitter boots Arik!

Hanson & Hunt

Jun 22 2023 • 35 mins

We discuss a great report from Reuters on how people are getting and interacting with news from social media. We also chat about a growing call for organizations to produce and post less content. Plus, the rise of the bored work colleague, Arik shares his story of getting suspended by Twitter, and more! WHAT DO YOU THINK? We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.  Send us a message Record an audio comment or question, click the microphone at the bottom of HansonandHunt.com. SPONSOR Brandpoint EPISODE SUMMARY The 2023 State of Social Media Reuters examines social media news habits Spotlight: Saucony sponsors nurses How much content is too much? UGC vs. influencers Closing: The "jobless employed" Closing: Twitter suspended Arik! ARTICLES AND LINKS The 2023 State of Social Media: AI & data take center stage New report looks at social media posting and news consumption trends in 2023 Why Saucony is sponsoring healthcare workers How much content is too much? Agencies are starting to ask that question New report suggests that consumers are far more swayed by UGC than influencers How some people get away with doing nothing at work Arik was booted from Twitter! FOLLOW HANSON AND HUNT Show page - HansonandHunt.com Apple Podcasts Spotify Google Podcasts RSS feed SIGN UP FOR ARIK'S WEEKLY NEWSLETTER Subscribe MARKETING PODCAST NETWORK Hanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net. Learn more about your ad choices. Visit megaphone.fm/adchoices