169: Demonstrating real value, one word tweets, dressing down for the job interview

Hanson & Hunt

Sep 22 2022 • 41 mins

It's time to end the thinking that leaders in comms, PR and marketing don't have business chops. We'll discuss earning and keeping the coveted seat at the table, at any point in your career. Also this month, the factors that might make you say no to working with an influencer. Plus, was a recent one word tweet trend worth the effort? And, a listener question about job candidates who dress down for their interviews, and more. WHAT DO YOU THINK? We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.  Send us a message Record an audio comment or question, click the microphone at the bottom of HansonandHunt.com. SPONSOR Brandpoint EPISODE SUMMARY Intro   Talking Point: Earning and keeping the seat at the table  Spotlight: A one word tweet trend Quick News & Quick Takes: The power of attention Quick News & Quick Takes: Red flags from influencers Quick News & Quick Takes: Top digital skills Q&A: Job candidates who dress down for interviews Closing: Boomerang employees are making big bucks Arik's upcoming webinar: Executives on LinkedIn ARTICLES AND LINKS Latest findings from PwC’s Pulse Survey of CMOs and marketing leaders Understanding the value of PR: Is it time to look for those MBAs? PR measurement: Metrics to use for success Amtrak tweeted “Trains” and it makes sense cause social media managers are ready for a holiday weekend Marketers should pay more attention to attention The five tells that mean you should pass on hiring an influencer Digital most in-demand skill amid ‘techification’ of marketing, study finds Boomerang employees making more $ Bolstering your executive’s LinkedIn presence in 5 simple steps FOLLOW HANSON AND HUNT Show page - HansonandHunt.com Apple Podcasts Spotify Google Podcasts RSS feed SIGN UP FOR ARIK'S WEEKLY NEWSLETTER Subscribe MARKETING PODCAST NETWORK Hanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net. Learn more about your ad choices. Visit megaphone.fm/adchoices