Increase Your Sales with Podcast Interviews

Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcasting

Apr 30 2024 • 13 mins

Are you tired , joins forces with Aleasha Bahr to reveal the secrets behind boosting sales through strategic podcast guesting. Kimberly recounts her serendipitous discovery of this powerful lead generation tool and outlines a three-tiered approach she crafted to help her clients shine on podcasts, thereby enhancing their brand and revenue. The duo delves into the art of intentional messaging, the selection of podcasts that resonate with the ideal audience, and the profound influence of storytelling in forging emotional connections with potential buyers. Kimberly's success story of turning podcast appearances into substantial business leads is a testament to the strategy's efficacy, and she invites listeners to harness the same power to transform their own sales journeys.

Listen to the full episode on the "Sales is Not a Dirty Word" Podcast: https://sndw.aleashabahr.com/increase-your-sales-with-podcast-guesting/

🤩 Join our FREE Podcast Party to Meet the Top 5% of Podcast Hosts & Pitch to Be a Guest: https://www.communicationqueens.com/prosperity-purpose-podcasting-party

Meet Aleasha Bahr:

Do you wish you could close more sales than ever before without pain, pressure or pretending to be someone else? Then this is for you. In this value packed podcast, creator of the Matchmaker Sales method™, Aleasha Bahr, brings on expert guests with refreshing, alternative views on sales and reveals secrets normally only available in her high end 1-on-1 coaching. Aleasha and her clients regularly convert 80% of their calls and show you how to do the same with the Matchmaker Sales Method™ - because if it's a fit, it's a fact and there's no selling involved.

What You'll Learn:

  • Kimberly Spencer's strategy for increasing sales through podcast guesting
  • Accidental discovery of the effectiveness of podcast guesting for generating leads and sales
  • Three-tier strategy for getting agency clients booked on podcasts and increasing brand awareness
  • Importance of intentional messaging and targeting specific types of podcasts to attract ideal clients and customers
  • Power of storytelling and its emotional impact on potential buyers
  • Kimberly's experience of living in Australia and challenges faced due to visa restrictions
    Achievement of $70,000 in new business leads from 50 podcast interviews within nine months
  • Three-tier strategy for identifying podcasts to build expertise and authority, attract ideal customer avatar, and leverage personal story
  • Concept of "blue ocean" and targeting niche audiences through personal storytelling
  • Significance of storytelling in evoking emotions and influencing potential buyers' mindset

Links & Mentions:

Moments of Note:

The strategy of podcast guesting (00:00:00)
Kimberly shares her strategy for increasing sales through podcast guesting and its effectiveness.

Accidental discovery of podcast guesting (00:01:30)
Kimberly shares how she accidentally discovered the effectiveness of podcast guesting for generating leads and sales.

Three-tier strategy for podcast guesting (00:04:09)
Kimberly breaks down the three-tier strategy she uses with her agency clients to get them booked on podcasts and increase brand awareness and bottom line.

Importance of intentional messaging and targeting (00:04:34)
Discussion on the importance of intentional messaging and targeting specific types of podcasts to attract ideal clients and customers.

Power of storytelling and emotional impact (00:07:10)
Kimberly emphasizes the power of storytelling and the emotional impact it can have on potential buyers.

🎙Subscribe + Listen to the Communication Queens Podcast here:

Apple Podcasts: https://podcasts.apple.com/us/podcast/communication-queen-entrepreneurship-marketing-storytelling/id1718540459

Spotify: https://open.spotify.com/show/2ROeliYZG9thhNSMEo8SDx?si=abc7b72eb6274d3b&nd=1&dlsi=fb6df192dfbb4505

Amazon Music: https://music.amazon.com/podcasts/8d87938f-bfbc-4dac-a60e-b77b652b344c/communication-queen-entrepreneurship-marketing-storytelling-public-speaking-and-podcasting

Youtube: https://www.youtube.com/@communicationqueens

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Say "Hi" to Kimberly on Social:

Facebook: https://www.facebook.com/kimberlyspencer.crownyourself/

Twitter: https://twitter.com/realkimspencer

Instagram: https://instagram.com/kimberly.spencer

Linked In: https://linkedin.com/in/kimberlyspencer-crownyourself

AFFILIATE DISCLAIMER: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thanks for your support!

🥰  Loved learning about how to improve your communication skills and get booked on podcast interviews? Listen to this podcast again: https://www.youtube.com/watch?v=WCE-I1nu3qA&list=PLm4BjuAmP6DvwRPEBpVMJT5UrQoaD_5J8