#quickie - Why am I NOT Getting Booked on Top Podcasts?

Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcasting

Mar 12 2024 • 20 mins

Struggling to get booked on top podcasts for interviews? Like, we're talking the 1% within the 1%. Looking to level up your podcasting game, by getting booked on the "Big Boys?" You know, like The Tim Ferris Show, Glennon Doyle's We Can Do Hard Things, Young and Profiting, Tom Bilyeu's Impact Theory, or other BIG name podcasts.

In this episode of the Communication Queen Podcast, your host, Kimberly Spencer explores why some individuals fail to secure spots on top podcasts. She identifies key factors such as expertise, inspiration, and authenticity as being the key factors that are usually lacking in wannabe guests. She uses her own experiences, like being an NLP coach and engaging in unique activities like motorcycle riding, and stories from her clients, friends, and past podcast guests, to illustrate her points.

Kimberly emphasizes the importance of mastery, vulnerability, and a strong narrative in one's brand to stand out and resonate with top podcasters and their audiences.

What You'll Learn in this Episode:

  • Reasons why you may struggle to get booked on top podcasts
  • Importance of expertise, interesting life experiences, authenticity, and cohesive brand message
  • Distinction between being an expert and a true master in a specific area
  • Emphasizing the value of practice and continuous learning
  • Significance of leading an interesting life beyond business endeavors
  • Authenticity and vulnerability as crucial elements for attracting attention
  • Importance of maintaining a cohesive brand message and identity
  • Encouragement to shift stories, engage in interesting life experiences, and make a massive impact
  • Power of curiosity, deep expertise, authenticity, and cohesive brand message in attracting attention
  • Practical guidance and resources for enhancing visibility and impact in the podcasting world

Links and Mentions:

Moments of Note:

Expertise and Mastery (00:01:03)
Importance of deep expertise and mastery in a specific field to attract top podcasters' attention.

Interesting Life Experiences (00:02:56)
The significance of living an interesting and inspiring life to captivate the interest of top podcasters.

Authenticity and Vulnerability (00:11:58)
The necessity of being authentic, vulnerable, and sharing personal stories, struggles, and successes to appeal to top 100 podcasts.

Cohesive Brand Message (00:13:05)
The importance of having a cohesive brand message and a clear focus to attract the attention of top podcasters.

Joining the Community (00:20:12)
Kimberly invites listeners to join the community and emphasizes the importance of standing out and being heard.

Empowering Stories (00:20:39)
Encouragement to share personal stories and voices to potentially impact others' lives.