How do you marry the world of high art, with individual brands to better connect with targeted audiences? Why is immersive arguably more important during virtual engagements to drive attendee satisfaction?

This week we are joined by Mason Rothschild, CEO and Founder of Discordian Design, touring artist, and all around creative genius. Mason Shares how he approaches creating truly immersive experiences, and why you should focus so much on authenticity.

**Want access to additional content, & exclusive invites to strategy round tables? Check out the community page at www.robert-chain.com to join**

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@1:00 - Musical background, touring and going beyond the stage production

@2:55 - Immersive experiences & the customer journey

@5:00 - how to find the best sponsor for your experience

@8:00 - COVID-19 Hits - what now?

@10:30 - Storytelling, and brand authenticity

@13:40 - Driving business during COVID & refocus intentions

@17:15 - Developing an artistic structure within brand

@21:00 - creating safe immersive experiences

@23:30 - Final 4

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