Live from Sales HQ with Grant Kitching

Vince Beese is the host and founder of Sales HQ, and the guest for this episode is Grant Kitching, the Chief Revenue Officer (CRO) at Levitate.

Summary:

In this episode, Vince Beese interviews Grant Kitching, CRO at Levitate. They discuss the unique approach of Sales HQ, a co-selling community in Raleigh, and Grant's journey from product management to sales leadership. They explore the importance of continuous learning, training, and building a positive sales culture.

Key Quotes:

1. "SalesHQ is the first of its kind co-selling community specifically for high-performing sellers and sales teams. We are curing remote sales isolation demotivation by bringing everyone together on a traditional type of sales floor." – Vince Beese
2. "Levitate helps small and medium businesses more effectively stay top of mind and keep in touch with their networks, driving more business." – Grant Kitching
3. "The minute I stop learning will be the moment my heart stops beating. You have to keep learning and growing." – Grant Kitching

Key Takeaways:

1. The Power of Community in Sales
   • SalesHQ is a collaborative environment combating remote sales isolation.
   • High-energy sales floors foster motivation and team spirit.
   • Co-selling communities can help build strong networks and share best practices.
2. Importance of Continuous Learning
   • Lifelong learning is crucial for personal and professional growth.
   • Being curious and always seeking knowledge keeps you ahead in sales.
   • Continuous improvement in sales techniques and industry knowledge is essential.
3. Effective Sales Training
   • Proper training programs are fundamental for sales team success.
   • Managers should be actively involved in training to build rapport and provide hands-on guidance.
   • Ongoing training and feedback help salespeople hone their skills.
4. Building a Positive Sales Culture
   • Establish a team well-trained and positioned for success.
   • Focus on ethics and always doing the right thing, even when no one is looking.
   • Create an environment where salespeople are encouraged to grow and support each other.
5. Vertical Approach in Sales
   • Specializing in specific industries helps in understanding client needs better.
   • Verticalization allows sales teams to speak the customer's language and offer tailored solutions.
   • Building deep industry knowledge and relationships can create a defensible market position.

Guest Background

• Grant Kitching: CRO at Levitate, with a background in product management and sales. Originally from South Africa, he has a strong focus on small and medium businesses.
• Vince Beese: Host and founder of Sales HQ, creating a unique co-selling community in Raleigh to support high-performing sales teams.