Truth Behind Travel Podcast Host Dolores Semeraro talks to Mark Duckmanton, co-founder and CEO of Path Net Zero on the carbon footprint of the tourism industry and shares the solutions provided by the platform.

Path Net Zero provides Carbon Impact Correction solutions for travel, tourism and commercial organisations focused on CSR & ESG.

This episode focuses on how the whole impact of of the travel experience can be measured and mitigated with the tools provided by the platform, engaging travel and tourism operators in a more committed and actionable journey to a more responsible tourism business management.

Dolores Semeraro is an internationally recognized tourism keynote speaker and trainer who has inspired thousands of people in the tourism industry to build a stronger, more sustainable, and more resilient future of travel.

In her keynotes, Dolores shares with her audience how to develop sustainable marketing thinking through her action-oriented thought process, which observes the interconnectivity of the stages in the travel product life cycle.

By applying this process, operators in the tourism, travel, and hospitality sectors can visibly enhance the longevity of their marketing strategies, effectively rendering them more sustainable in the long term for the well-being of all stakeholders involved.

Dolores is a passionate advocate for responsible travel, sustainability, and innovation. With her signature Mediterranean warmth and straightforwardness, she encourages audiences to challenge their "Business As Usual" status and strive for the improvement of the tourism industry and the well-being of all stakeholders.

Through her decades-long experience in the industry, she has motivated hoteliers and tourism professionals to take action, enhance their communication, and create a purposeful and innovative tourism ecosystem.

She also advocates for slow travel, exemplified by her extensive travels with her husband and beloved dog in their campervan. When not chronicling ...