Young people have been reporting a sharp rise in anxiety and depression. This maps neatly onto the global rise of the smartphone. Some researchers are convinced that one is causing the other. But how strong is the evidence? SOURCES:David Blanchflower, professor of economics at Dartmouth College.Lauren Oyler, novelist and cultural critic.Andrew Przybylski, professor of human behavior and technology at the University of Oxford. RESOURCES:"The Declining Mental Health Of The Young And The Global Disappearance Of The Hump Shape In Age In Unhappiness," by David G. Blanchflower, Alex Bryson, and Xiaowei Xu (NBER Working Paper, 2024)."Further Evidence on the Global Decline in the Mental Health of the Young," by David G. Blanchflower, Alex Bryson, Anthony Lepinteur, and Alan Piper (NBER Working Paper, 2024).No Judgment: Essays, by Lauren Oyler (2024)."To What Extent are Trends in Teen Mental Health Driven by Changes in Reporting?" by Adriana Corredor-Waldron and Janet Currie (Journal of Human Resources, 2024).The Anxious Generation: How the Great Rewiring of Childhood Is Causing an Epidemic of Mental Illness, by Jonathan Haidt (2024)."Global Well-Being and Mental Health in the Internet Age," by Matti Vuorre and Andrew K. Przybylski (Clinical Psychological Science, 2023)."Are Mental Health Awareness Efforts Contributing to the Rise in Reported Mental Health Problems? A Call to Test the Prevalence Inflation Hypothesis," by Lucy Foulkes and Jack L. Andrews (New Ideas in Psychology, 2023)."The Association Between Adolescent Well-Being and Digital Technology Use," by Amy Orben and Andrew K. Przybylski (Nature Human Behaviour, 2019).iGen: Why Today's Super-Connected Kids Are Growing Up Less Rebellious, More Tolerant, Less Happy — and Completely Unprepared for Adulthood — and What That Means for the Rest of Us, by Jean M. Twenge (2017). EXTRAS:"Are You Caught in a Social Media Trap?" by Freakonomics Radio (2024)."Are We Getting Lonelier?" by No Stupid Questions (2023)."Is Facebook Bad for Your Mental Health?" by Freakonomics, M.D. (2022).

Only a tiny number of “supertaskers” are capable of doing two things at once. The rest of us are just making ourselves miserable, and less productive. How can we put the — hang on a second, I've just got to get this.Come see Stephen Dubner live! “A Questionable Evening: A strategic interrogation from two people who ask questions for a living,” featuring Stephen Dubner and PJ Vogt from Search Engine.Thursday, Sept. 26th, at the Bell House in Brooklyn, NY. https://www.eventbrite.com/e/a-questionable-evening-evening-with-stephen-dubner-and-pj-vogt-tickets-1002544747327 SOURCES:Olivia Grace, senior product manager at Slack.Gloria Mark, professor of computer science at the University of California, Irvine.David Strayer, professor of cognition and neural science at the University of Utah. RESOURCES:"Immersion in Nature Enhances Neural Indices of Executive Attention," by Amy S. McDonnell and David L. Strayer (Nature: Scientific Reports, 2024)."Contribution to the Study on the ‘Right to Disconnect’ From Work. Are France and Spain Examples for Other Countries and E.U. Law?" by Loïc Lerouge and Francisco Trujillo Pons (European Labour Law Journal, 2022)."Task Errors by Emergency Physicians Are Associated With Interruptions, Multitasking, Fatigue and Working Memory Capacity: A Prospective, Direct Observation Study," by Johanna I. Westbrook, Magdalena Z. Raban, Scott R. Walter, and Heather Douglas (BMJ Quality & Safety, 2018)."Supertaskers: Profiles in Extraordinary Multitasking Ability," by Jason M. Watson and David L. Strayer (Psychonomic Bulletin & Review, 2010)."The Effects of Video Game Playing on Attention, Memory, and Executive Control," by Walter R. Boot, Arthur F. Kramer, Daniel J. Simons, Monica Fabiani, and Gabriele Gratton (Acta Psychologica, 2008)."'Constant, Constant, Multi-Tasking Craziness': Managing Multiple Working Spheres," by Victor M. González and Gloria Mark (Proceedings of the 2004 Conference on Human Factors in Computing Systems, CHI, 2004). EXTRAS:"Why Is the U.S. So Good at Killing Pedestrians?" by Freakonomics Radio (2023)."Why Did You Marry That Person?" by Freakonomics Radio (2022)."How Much Should We Be Able to Customize Our World?" by No Stupid Questions (2021).

Educators and economists tell us all the reasons college enrollment has been dropping, especially for men, and how to stop the bleeding. (Part 3 of our series from 2022, “Freakonomics Radio Goes Back to School.”) SOURCES:Zachary Bleemer, assistant professor of economics at Princeton University and faculty research fellow at the National Bureau of Economic Research.D'Wayne Edwards, founder and President of Pensole Lewis College.Catharine Hill, former president of Vassar College; trustee at Yale University; and managing director at Ithaka S+R.Pano Kanelos, founding president of the University of Austin.Amalia Miller, professor of economics at the University of Virginia.Donald Ruff, president and C.E.O. of the Eagle Academy Foundation.Morton Schapiro, professor of economics and former president of Northwestern University.Ruth Simmons, former president of Smith College, Brown University, and Prairie View A&M University.Miguel Urquiola, professor of economics at Columbia University. RESOURCES:"What Gay Men’s Stunning Success Might Teach Us About the Academic Gender Gap," by Joel Mittleman (The Washington Post, 2022)."We Can't Wait for Universities to Fix Themselves. So We're Starting a New One," by Pano Kanelos (Common Sense, 2021)."Academic Freedom in Crisis: Punishment, Political Discrimination, and Self-Censorship," by Eric Kaufmann (Center for the Study of Partisanship and Ideology, 2021).“A Generation of American Men Give Up on College: ‘I Just Feel Lost’,” by Douglas Belkin (The Wall Street Journal, 2021)."Community Colleges and Upward Mobility," by Jack Mountjoy (NBER Working Paper, 2021)."Elite Schools and Opting In: Effects of College Selectivity on Career and Family Outcomes," by Suqin Ge, Elliott Isaac, and Amalia Miller (NBER Working Paper, 2019)."Leaving Boys Behind: Gender Disparities in High Academic Achievement," by Nicole M. Fortin, Philip Oreopoulos, and Shelley Phipps (NBER Working Paper, 2013). EXTRAS:"Freakonomics Radio Goes Back to School," series by Freakonomics Radio (2024).“'If We’re All in It for Ourselves, Who Are We?'” by Freakonomics Radio (2024).

Stephen Dubner appears as a guest on Fail Better, a new podcast hosted by David Duchovny. The two of them trade stories about failure, and ponder the lessons that success could never teach. SOURCES:David Duchovny, actor, director, writer, and musician. RESOURCES:"Martin Seligman and the Rise of Positive Psychology," by Peter Gibbon (Humanities, 2020)."Rick Reilly: ‘Donald Trump Will Cheat You on the Golf Course and Then Buy You Lunch,'" by Donald McRae (The Guardian, 2019)."How The X-Files Invented Modern Television," by Emily St. James (Vox, 2018)."Happiness & the Gorilla," by Scott Galloway (No Mercy/No Malice, 2018). EXTRAS:Fail Better with David Duchovny, podcast by Lemonada Media (2024)."How to Succeed at Failing," series by Freakonomics Radio (2023)."Annie Duke Thinks You Should Quit," by People I (Mostly) Admire (2022)."The Upside of Quitting," by Freakonomics Radio (2011).

America’s top colleges are facing record demand. So why don’t they increase supply? (Part 2 of our series from 2022, “Freakonomics Radio Goes Back to School.”) SOURCES:Peter Blair, professor of education at Harvard University and faculty research fellow at the National Bureau of Economic Research.Zachary Bleemer, assistant professor of economics at Princeton University and faculty research fellow at the National Bureau of Economic Research.Amalia Miller, professor of economics at the University of Virginia.Morton Schapiro, professor of economics and former president of Northwestern University.Miguel Urquiola, professor of economics at Columbia University. RESOURCES:“Elite Schools and Opting In: Effects of College Selectivity on Career and Family Outcomes,” by Suqin Ge, Elliott Isaac, and Amalia Miller (Journal of Labor Economics, 2022).“Why Don’t Elite Colleges Expand Supply?” by Peter Q. Blair & Kent Smetters (NBER Working Paper, 2021).“Lori Loughlin Pleads Guilty via Zoom in College Admissions Case,” by Kate Taylor (The New York Times, 2020).Markets, Minds, and Money: Why America Leads the World in University Research, by Miguel Urquiola (2020).“To Cheat and Lie in L.A.: How the College-Admissions Scandal Ensnared the Richest Families in Southern California,” by Evgenia Peretz (Vanity Fair, 2019).The Case Against Education: Why the Education System Is a Waste of Time and Money, by Bryan Caplan (2018).“The World Might Be Better Off Without College for Everyone,” by Bryan Caplan (The Atlantic, 2018).“Are Tenure Track Professors Better Teachers?” by David N. Figlio, Morton O. Schapiro, and Kevin B. Soter (NBER Working Paper, 2013).“Estimating the Payoff to Attending a More Selective College: An Application of Selection on Observables and Unobservables,” by Stacy Berg Dale and Alan Krueger (NBER Working Paper, 1999)."Report on the University’s Role in Political and Social Action," by the Kalven Committee (1967). EXTRAS:"What Exactly Is College For? (Update)," by Freakonomics Radio (2024).

We think of them as intellectual enclaves and the surest route to a better life. But U.S. colleges also operate like firms, trying to differentiate their products to win market share and prestige points. In the first episode of a special series originally published in 2022, we ask what our chaotic system gets right — and wrong. (Part 1 of “Freakonomics Radio Goes Back to School.”) SOURCES:Peter Blair, faculty research Fellow of the National Bureau of Economic Research and professor of education at Harvard University.Catharine Hill, former president of Vassar College; trustee at Yale University; and managing director at Ithaka S+R.Morton Schapiro, professor of economics and former president of Northwestern University.Ruth Simmons, former president of Smith College, Brown University, and Prairie View A&M University.Miguel Urquiola, professor of economics at Columbia University. RESOURCES:"Progressivity of Pricing at U.S. Public Universities," by Emily E. Cook and Sarah Turner (NBER Working Paper, 2022)."Community Colleges and Upward Mobility," by Jack Mountjoy (NBER Working Paper, 2021)."How HBCUs Can Accelerate Black Economic Mobility," (McKinsey & Company, 2021).Markets, Minds, and Money: Why America Leads the World in University Research, by Miguel Urquiola (2021)."Mobility Report Cards: The Role of Colleges in Intergenerational Mobility," by Raj Chetty, John N. Friedman, Emmanuel Saez, Nicholas Turner, and Danny Yagan (NBER Working Paper, 2017). EXTRAS:"'If We’re All in It for Ourselves, Who Are We?'" by Freakonomics Radio (2024)."'A Low Moment in Higher Education,'" by Freakonomics Radio (2024)."The $1.5 Trillion Question: How to Fix Student-Loan Debt?" by Freakonomics Radio (2019)."Why Larry Summers Is the Economist Everyone Hates to Love," by Freakonomics Radio (2017).

There are a lot of factors that go into greatness, many of which are not obvious. As the Olympics come to a close, we revisit a 2018 episode in which top athletes from a variety of sports tell us how they made it, and what they sacrificed. SOURCES:Lance Armstrong, former professional cyclist.David Canton, director of African American studies and professor of history at the University of Florida.David Epstein, science journalist and author.Domonique Foxworth, former professional football player.Justin Humphries, former professional baseball player.Andre Ingram, professional basketball player.Shawn Johnson, former professional gymnast and Olympian.Steve Levitt, professor of economics at the University of Chicago.Simone Manuel, professional swimmer and Olympian.Brandon McCarthy, former professional baseball player.Mike McGlinchey, offensive tackle for the Denver Broncos.Daryl Morey, president of basketball operations of the Philadelphia 76ers.Lauren Murphy, professional mixed martial artist.Kim Ng, advisor with Athletes Unlimited Pro Softball, former general manager of the Miami Marlins.JJ Redick, head coach for the Los Angeles Lakers.Mikaela Shiffrin, professional alpine ski racer and Olympian.Mark Teixeira, former professional baseball player.Sudhir Venkatesh, professor of sociology at Columbia University.Kerri Walsh-Jennings, professional beach volleyball player and Olympian. RESOURCES:"Compromising Talent: Issues in Identifying and Selecting Talent in Sport," by Joseph Baker, Jörg Schorer, and Nick Wattie (Quest, 2017)."Practice and Play in the Development of German Top-Level Professional Football Players," by Manuel Hornig, Friedhelm Aust, and Arne Güllich (European Journal of Sport Science, 2016).The Sports Gene, by David Epstein (2013)."The Effect of Deliberate Play on Tactical Performance in Basketball," by Pablo Greco, Daniel Memmert, and Juan Carlos Pérez Morales (Perceptual and Motor Skills, 2010). EXTRAS:"The Hidden Side of Sports," series by Freakonomics Radio (2018).“How to Become Great at Just About Anything” Freakonomics Radio (2016).

Tania Tetlow, a former federal prosecutor and now the president of Fordham University, thinks the modern campus could use a dose of old-fashioned values. SOURCE:Tania Tetlow, president of Fordham University. RESOURCES:"Not a Priest, Not a Man, but Ready to Run Fordham," by David Waldstein (The New York Times, 2024)."Tech Glitch Upends Financial Aid for About a Million Students," by Oyin Adedoyin and Melissa Korn (The Wall Street Journal, 2024)."Where Protesters on U.S. Campuses Have Been Arrested or Detained," by The New York Times (The New York Times, 2024)."15 Arrested as NYPD Clears Protester Encampment at Fordham's Lincoln Center Campus," (NBC News, 2024)."Inside the Week That Shook Columbia University," by Nicholas Fandos and Sharon Otterman (The New York Times, 2024)."Address of his Holiness Pope Francis to the Members of the Blanquerna — Universitat Ramón Llull Foundation, Barcelona," by Pope Francis (The Holy See Press Office Bulletin, 2024)."Why Don’t Elite Colleges Expand Supply?" by Peter Q. Blair and Kent Smetters (NBER Working Paper, 2021). EXTRAS:"Freakonomics Radio Goes Back to School," series by Freakonomics Radio (2022).

It’s not oil or water or plutonium — it’s human hours. We've got an idea for putting them to use, and for building a more human-centered economy. But we need your help. SOURCES:Nathan Dietz, research director at the Do Good Institute at the University of Maryland.Al Roth, professor of economics at Stanford University.Krista Wyatt, C.E.O. of Timebanks.org.Andrew Yang, co-chair of the Forward Party and former U.S. presidential candidate. RESOURCES:"The Employment Effects of a Guaranteed Income: Experimental Evidence from Two U.S. States," by Eva Vivalt, Elizabeth Rhodes, Alexander W. Bartik, David E. Broockman, and Sarah Miller (NBER Working Paper, 2024)."Where Are America's Volunteers," by Nathan Dietz and Robert T. Grimm Jr. (Do Good Institute, 2018)."Believe in People," talk by Edgar Cahn at TEDxAshokaU (2010).The Pencil, by Allan Ahlberg (2008).No More Throw-Away People: The Co-Production Imperative, by Edgar S. Cahn (2000).Time Dollars: The New Currency That Enables Americans to Turn Their Hidden Resource-Time-Into Personal Security and Community Renewal, by Edgar S. Cahn and Jonathan Rowe (1992). EXTRAS:"Why Don’t We Have Better Candidates for President?" by Freakonomics Radio (2024).“Andrew Yang Is Not Giving Up on Politics — or the U.S. — Yet,” by People I (Mostly) Admire (2021).“The Future of New York City Is in Question. Could Andrew Yang Be the Answer?” by Freakonomics Radio (2021).“Why Is This Man Running for President? (Update),” by Freakonomics Radio (2019)."Make Me a Match," by Freakonomics Radio (2015).

A new proposal from the Biden administration calls for a nationwide cap on rent increases. Economists think that’s a terrible idea. We revisit a 2019 episode to hear why. SOURCES:Tommy Andersson, professor of economics at Lund University.Vicki Been, professor of law at New York University and former deputy mayor for housing and economic development in New York City.Rebecca Diamond, professor of economics at Stanford Graduate School of Business.David Eisenbach, history lecturer at the Manhattan School of Music and Columbia University.Ed Glaeser, professor of economics at Harvard University. RESOURCES:"The State of the Nation's Housing 2024," by the Joint Center for Housing Studies of Harvard University (2024).“The Effects of Rent Control Expansion on Tenants, Landlords, and Inequality: Evidence from San Francisco,” by Rebecca Diamond, Tim McQuade, and Franklin Qian (American Economic Review, 2019).“Housing Market Spillovers: Evidence from the End of Rent Control in Cambridge, Massachusetts,” by David H. Autor, Christopher J. Palmer, and Parang A. Pathak (Journal of Political Economy, 2014).“An Econometric Analysis of Rent Control,” by Edgar O. Olsen (Journal of Political Economy, 1972).Roofs or Ceilings?: The Current Housing Problem, by Milton Friedman and George J. Stigler (1946).

That’s the worry. Even the humble eyeglass industry is dominated by a single firm. We look into the global spike in myopia, how the Lemtosh got its name, and what your eye doctor knows that you don’t. (Part two of a two-part series.) SOURCES:Maria Liu, professor of clinical optometry at the University of California, Berkeley.Harvey Moscot, C.E.O. of MOSCOT Eyewear and Eyecare.Zachary Moscot, chief design officer of MOSCOT Eyewear and Eyecare.Cédric Rossi, equity research analyst at Bryan Garnier.Tim Wu, professor of law, science and technology at Columbia Law School. RESOURCES:"Meta in Talks to Buy Stake in Eyewear Giant EssilorLuxottica," by Salvador Rodriguez and Lauren Thomas (The Wall Street Journal, 2024)."The Story Behind Soaring Myopia Among Kids," by Manoush Zomorodi, Katie Monteleone, Sanaz Meshkinpour, and Rachel Faulkner White (Body Electric, 2024)."Why So Many People Need Glasses Now," by Christophe Haubursin (Vox, 2023)."Eyes on World Sight: Taking Action to Advance Eye Health in China," by EssilorLuxottica (2022)."Global Prevalence of Myopia and High Myopia and Temporal Trends from 2000 through 2050," by Brien A. Holden, Timothy R. Fricke, Serge Resnikoff, et al. (Ophthalmology, 2016)."Increased Prevalence of Myopia in the United States Between 1971-1972 and 1999-2004," by Susan Vitale, Robert D. Sperduto, and Frederick L. Ferris (Archives of Ophthalmology, 2009). EXTRAS:"The Economics of Eyeglasses," series by Freakonomics Radio (2024).

A single company, EssilorLuxottica, owns so much of the eyewear industry that it’s hard to escape their gravitational pull — or their “obscene” markups. Should regulators do something? Can Warby Parker steal market share? And how did Ray-Bans become a luxury brand? (Part one of a two-part series.) SOURCES:Neil Blumenthal, co-founder and co-CEO of Warby Parker.Dave Gilboa, co-founder and co-CEO of Warby Parker.Jessica Glasscock, fashion historian and lecturer at the Parsons School of Design.Neil Handley, curator of the British Optical Association Museum at the College of Optometrists.Ryan McDevitt, professor of economics at Duke University.Cédric Rossi, equity research analyst at Bryan Garnier.Tim Wu, professor of law, science and technology at Columbia Law School. RESOURCES:"Leonardo Del Vecchio Dies at 87; Transformed Eyeglass Industry," by Jonathan Kandell (The New York Times, 2022).Making a Spectacle: A Fashionable History of Glasses, by Jessica Glasscock (2021)."Dave Gilboa and Neil Blumenthal: ‍A Vision for Business," by Lucy Handley (CNBC, 2020)."The Roots of Big Tech Run Disturbingly Deep," by Tim Wu and Stuart A. Thompson (The New York Times, 2019)."The Spectacular Power of Big Lens," by Sam Knight (The Guardian, 2018).The Curse of Bigness: Antitrust in the New Gilded Age, by Tim Wu (2018)."Statement of the Federal Trade Commission Concerning the Proposed Acquisition of Luxottica Group S.p.A. by Essilor International (Compagnie Generale d’Optique) S.A.," FTC File No. 171-0060 (2018).Cult Eyewear: The World's Enduring Classics, by Neil Handley (2011).A Far-Sighted Man, by Luca Goldoni (1991). EXTRAS:"Direct-to-Consumer Mattresses," by The Economics of Everyday Things (2024)."Are Two C.E.O.s Better Than One?" by Freakonomics Radio (2023).“Are We in a Mattress-Store Bubble?” by Freakonomics Radio (2016).

You wouldn’t think you could win a Nobel Prize for showing that humans tend to make irrational decisions. But that’s what Richard Thaler has done. In an interview from 2018, the founder of behavioral economics describes his unlikely route to success; his reputation for being lazy; and his efforts to fix the world — one nudge at a time. SOURCES:Richard Thaler, professor of behavioral science and economics at the University of Chicago. RESOURCES:“Behavioral Economics,” by Richard Thaler (The Past, Present, and Future of Economics: A Celebration of the 125-Year Anniversary of the JPE and of Chicago Economics, December 2017).Misbehaving: The Making of Behavioral Economics, by Richard Thaler (2015).Nudge: Improving Decisions About Health, Wealth, and Happiness, by Richard Thaler and Cass Sunstein (2008). EXTRAS:"Farewell to a Generational Talent," by Freakonomics Radio (2024)."Why Is Richard Thaler Such a ****ing Optimist?" by People I (Mostly) Admire (2021)."All You Need Is Nudge," by Freakonomics Radio (2021)."How to Launch a Behavior-Change Revolution," by Freakonomics Radio (2017).“How To Win A Nobel Prize," by Freakonomics Radio (2015).The Big Short, film by Adam McKay (2015).

Daniel Kahneman left his mark on academia (and the real world) in countless ways. A group of his friends and colleagues recently gathered in Chicago to reflect on this legacy — and we were there, with microphones. SOURCES:Maya Bar-Hillel, professor emeritus of psychology at the Hebrew University of Jerusalem.Shane Frederick, professor of marketing at the Yale School of Management.Thomas Gilovich, professor of psychology at Cornell University.Matt Killingsworth, senior fellow at the Wharton School of the University of Pennsylvania.Barbara Mellers, professor of psychology at the University of Pennsylvania.Eldar Shafir, director of the Kahneman-Treisman Center for Behavioral Science & Public Policy at Princeton University.Richard Thaler, professor of behavioral science and economics at the University of Chicago. RESOURCES:"Experienced Well-Being Rises With Income, Even Above $75,000 Per Year," by Matthew A. Killingsworth (PNAS, 2021)."The False Allure of Fast Lures," by Yigal Attali and Maya Bar-Hillel (Judgment and Decision Making, 2020)."Learning Psychology From Riddles: The Case of Stumpers," by Maya Bar-Hillel and Tom Noah (Judgment and Decision Making, 2018).Thinking, Fast and Slow, by Daniel Kahneman (2011)."High Income Improves Evaluation of Life but Not Emotional Well-Being," by Daniel Kahneman and Angus Deaton (PNAS, 2010)."Varieties of Regret: A Debate and Partial Resolution," by Thomas Gilovich, Victoria Husted Medvec, and Daniel Kahneman (Psychological Review, 1998)."Some Counterfactual Determinants of Satisfaction and Regret," by Thomas Gilovich and Victoria Husted Medvec (What Might Have Been: The Social Psychology of Counterfactual Thinking, 1995). EXTRAS:"Remembering Daniel Kahneman," by People I (Mostly) Admire (2024)."Academic Fraud," series by Freakonomics Radio (2021)."Here’s Why All Your Projects Are Always Late — and What to Do About It," by Freakonomics Radio (2018)."The Men Who Started a Thinking Revolution," by Freakonomics Radio (2017).

American politics is trapped in a duopoly, with two all-powerful parties colluding to stifle competition. We revisit a 2018 episode to explain how the political industry works, and talk to a reformer (and former presidential candidate) who is pushing for change. SOURCES:Katherine Gehl, former president and C.E.O. of Gehl Foods.Michael Porter, professor at Harvard Business School.Andrew Yang, co-chair of the Forward Party and former U.S. presidential candidate. RESOURCES:"Why U.S. Politics Is Broken — and How to Fix It," by Andrew Yang (TED, 2024).The Politics Industry: How Political Innovation Can Break Partisan Gridlock and Save Our Democracy, by Michael Porter and Katherine Gehl (2020).“Why Competition in the Politics Industry is Failing America,” Katherine Gehl and Michael Porter (Harvard Business School, 2017).“Stronger Parties, Stronger Democracy: Rethinking Reform,” by Ian Vandewalker and  Daniel I. Weiner (Brennan Center for Justice, 2015).On Competition, by Michael Porter (2008).Competitive Strategy: Techniques for Analyzing Industries and Competitors, by Michael Porter (1980). EXTRAS:"Andrew Yang Is Not Giving Up on Politics — or the U.S. — Yet," by People I (Mostly) Admire (2021)."The Future of New York City Is in Question. Could Andrew Yang Be the Answer?" by Freakonomics Radio (2021)."Why Is This Man Running for President? (Update)," by Freakonomics Radio (2019).“Ten Ideas to Make Politics Less Rotten,” Freakonomics Radio (2016).

It’s hard to know whether the benefits of hiring a celebrity are worth the risk. We dig into one gruesome story of an endorsement gone wrong, and find a surprising result. SOURCES:John Cawley, professor of economics at Cornell University.Elizabeth (Zab) Johnson, executive director and senior fellow with the Wharton Neuroscience Initiative at the University of Pennsylvania.Alvin Roth, professor of economics at Stanford University. RESOURCES:"Kanye and Adidas: Money, Misconduct and the Price of Appeasement," by Megan Twohey (The New York Times, 2023)."The Role of Repugnance in Markets: How the Jared Fogle Scandal Affected Patronage of Subway," by John Cawley, Julia Eddelbuettel, Scott Cunningham, Matthew D. Eisenberg, Alan D. Mathios, and Rosemary J. Avery (NBER Working Paper, 2023)."How Celebrity Status and Gaze Direction in Ads Drive Visual Attention to Shape Consumer Decisions," by Simone D'Ambrogio, Noah Werksman, Michael L. Platt, and Elizabeth Johnson (Psychology & Marketing, 2022)."Consumer Responses to Firms’ Voluntary Disclosure of Information: Evidence from Calorie Labeling by Starbucks," by Rosemary Avery, John Cawley, Julia Eddelbuettel, Matthew D. Eisenberg, Charlie Mann, and Alan D. Mathios (NBER Working Paper, 2021)."Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment," by Thomas Blake, Chris Nosko, and Steven Tadelis (NBER Working Paper, 2014)."The Economics of Obesity," by John Cawley (The Reporter, 2013)."Repugnance as a Constraint on Markets," by Alvin Roth (Journal of Economic Perspectives, 2007). EXTRAS:"Does Advertising Actually Work? (Part 2: Digital)," by Freakonomics Radio (2020)."Does Advertising Actually Work? (Part 1: TV)," by Freakonomics Radio (2020).

Broadway operates on a winner-take-most business model. A runaway hit like Stereophonic — which just won five Tony Awards — will create a few big winners. But even the stars of the show will have to go elsewhere to make real money. (Part two of a two-part series.) SOURCES:David Adjmi, author and playwright.Sonia Friedman, theater producer and founder of Sonia Friedman Productions.John Johnson, theater producer and co-founder of Wagner Johnson Productions.Tom Pecinka, actor.Sarah Pidgeon, actor. RESOURCES:"Tony Award Winners 2024: The Full List," by Rachel Sherman (The New York Times, 2024)."Everything to Know About the Stranger Things: The First Shadow Play in London," by Tara Bitran (Tudum, 2024).Stereophonic, by David Adjmi, Will Butler, and Daniel Aukin (2023). EXTRAS:"How to Make the Coolest Show on Broadway," by Freakonomics Radio (2024).

The Berlin dance mecca Berghain is known for its eight-hour line and inscrutable door policy. PJ Vogt, host of the podcast Search Engine, joins us to crack the code. It has to do with Cold War rivalries, German tax law, and one very talented bouncer. SOURCES:Lutz Leichsenring, executive board member of Clubcommission Berlin and co-founder of VibeLab.PJ Vogt, reporter, writer, and host of the podcast Search Engine. RESOURCES:"Berghain: 36 Hours Inside the World's Most Exclusive Nightclub," by Linux (Paper Magazine, 2022).Berlin Bouncer, documentary by David Dietl (2019)."High Culture Club: Berghain Secures Same Tax Status as Berlin Concert Venues," by Philip Oltermann (The Guardian, 2016)."One Eye on the Door, the Other on His Photography," by Nicholas Kulish (The New York Times, 2011).Lost and Sound: Berlin, Techno and the Easyjet Set, by Tobias Rapp (2009). EXTRA:Search Engine, podcast by PJ Vogt.

Hit by Covid, runaway costs, and a zillion streams of competition, serious theater is in serious trouble. A new hit play called Stereophonic — the most Tony-nominated play in history — has something to say about that. We speak with the people who make it happen every night. (Part one of a two-part series.) SOURCES:David Adjmi, author and playwright.Sonia Friedman, theater producer and founder of Sonia Friedman Productions.John Johnson, theater producer and co-founder of Wagner Johnson Productions.Tom Pecinka, actor.Sarah Pidgeon, actor. RESOURCES:Stereophonic, by David Adjmi, Will Butler, and Daniel Aukin (2023).Lot Six: A Memoir, by David Adjmi (2020)."On the Performing Arts: The Anatomy of Their Economic Problems," by W. J. Baumol and W. G. Bowen (The American Economic Review, 1965).

Every December, a British man named Tom Whitwell publishes a list of 52 things he’s learned that year. These fascinating facts reveal the spectrum of human behavior, from fraud and hypocrisy to Whitwell’s steadfast belief in progress. Should we also believe? SOURCES:Tom Whitwell, managing consultant at Magnetic. RESOURCES:"Supercentenarian and Remarkable Age Records Exhibit Patterns Indicative of Clerical Errors and Pension Fraud," by Saul Justin Newman (Working Paper, 2024)."52 things I learned in 2023," by Tom Whitwell (Magnetic Notes, 2023)."Job Satisfaction 2023," by The Conference Board (2023)."What Fax Machines and Floppy Disks Reveal About Britain’s Productivity Problem," (The Economist, 2017).Fighting Traffic: The Dawn of the Motor Age in the American City, by Peter D. Norton (2008)."Beyond Propaganda," by John Kenney (The New York Times, 2006).