How to Use LinkedIn for Business Development

Breaking BizDev

Dec 4 2023 • 34 mins

LinkedIn is the primary social media platform for most professional services firms. But oftentimes, it's not used as effectively as it could be to build visibility, generate leads, and move prospects along a buying journey.

In this episode, John and Mark break down how to use LinkedIn for business development (marketing + sales). You'll be sure to pick up actionable strategies and tactics you can put into practice today.

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