Easily Create Instagram Reels (Crash Course) With Marielle And Claire From Instagram Growth Club

Build A Brand with Rosie Parsons

Dec 21 2022 • 44 mins

Turned off and overwhelmed by Instagram after all the updates? Don’t feel like you got what it takes to create reels? Well, reels don’t have to be fancy to grow your business. Learn how to easily make reels that increase your sales in this episode from social media coaches Marielle Baylis and Claire from Studio 5 Social.

“I think is good to remember, as business owners, that people are naturally quite nosy and we like to see what's going on behind the scenes. We like to know what's going on in other people's lives. And we will dedicate time to watch that and it connects us too.” (20:25)

3 ways to start creating effective Instagram Reels (tune in for more tips):

1. Yes, reels can give you more reach. No, that’s not always a good thing.

“you'll reach all these great people and they might love it and they might start following you, but they also might not be your target customer or your target audience, and that can get a bit risky”.

2. Make connection content that shows your audience who you are as a business owner. It’s the personality side of your business. This can be bloopers, questions, and behind-the-scenes content.

3. Repurpose your best image/carousel posts into reels. If something works well for you as a grid post, it will likely work well for you as a reel as well.

4. Make your reels consumable within 20 seconds, yes - even if you’re teaching something. Reels that perform best are ones where people can implement something quickly.


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Join the next Instagram Growth Club

Connect with Marielle Baylis: Website | Instagram

Connect with Claire from Studio 5 Social: Website | Instagram

Leave a podcast review and win a spot in the Instagram Growth Club:

1) Subscribe and rate the Build a Brand with Rosie Parsons podcast on any podcast app

2) Share the episode on any social media

3) Send a screenshot of your share to rosie@rosieparsonsphotography.com

Closing date: 31 January 2023

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And if you're a woman in business who loves colour find out more about personal branding shoots on Rosie's photography website! 💕