EP 20 - Countable Series: On Digital Organizing Products

Mighty Capital Podcast

Nov 15 2022 • 31 mins

This is the fourth and final episode in the Countable Podcast Series. In this conversation, Countable Founder and CEO Bart Myers is joined by Countable VP of Client Success and Operations Jaime Peters. Jaime has ample experience with political organizing, first on the ground and now in the digital realm. When it comes to building digital organizing products for clients, Jaime shares tips on a different MVP – the minimum viable community. She also explains why storytelling across platforms is especially important with digital organizing products. And perhaps most important of all, when asking customers to get involved in digital organizing, PMs need to maintain trust. If users don’t trust the product, they simply won’t use it.