In this episode, John Costigan, Kuehne+Nagels's Senior Vice President Sea Logistics Middle East & Africa, and host Sara Vollmer talk about the potential of the African continent, the current expansion of Africa, and how, despite all the challenges, we are well into our journey towards entrenching our foothold on the continent to bring unique and comprehensive logistics solutions. Key topics of this episode are: What is special about the African market, Kuehne+Nagel's history in logistics in Africa and plans for expansion. Recorded in April 2022. Details: (02:23) John starts this episode by introducing the African Market, its characteristics, and opportunities. (04:40) John then expands on the qualities that make the African market unique, including rapid growth and numerous opportunities due to the number of customers and the volume of their consumed products. (06:23) John and Sara discuss various commodities and businesses in the African market and the development of the region both in exports and imports. (07:55) They then touch on the common misperceptions of the region and how they could be changed. (08:50) John then presents a brief history of Kuehne+Nagel's presence in the region, followed by what the company is doing now. (09:40) The challenges and opportunities of the region are once more brought up, followed by Kuehne+Nagel’s solutions and services. (11:49) John explains why Kuehne+Nagel uses partners in certain countries of the region, and why a hybrid model works best in particular situations. (13:01) John goes over the potential routes for the customers to enter this market and gain access to its opportunities. (14:35) Sara and John round off this episode by talking about Kuehne+Nagel's plans for supporting our customers further and sharing our expertise with our partners within the African continent.