Dream Bigger: Reshaping the Sleep and Supplement Industry with Justine Luchini from Thirdzy

Jan 22 2024 • 53 mins

Curious about health innovation in the sleep and supplement industry? Join us as we delve into Justine's story and how a journey from a chiropractic career to technology sales led to the creation of an e-commerce startup, and their all-natural sleep supplement designed for fitness enthusiasts, during the COVID-19 pandemic.

Justine reveals the challenges of developing a unique, melatonin-free formula and the process of bringing a natural, effective supplement to a competitive market. Thirdzy stands out by offering a scientifically backed solution to enhance the quality of rest, proving crucial for optimal performance and recovery. This episode is a must-listen for those intrigued by health innovation and the stories behind successful wellness startups. Tune in now!

About Justine Luchini | (20) Justine Luchini | LinkedIn
Dr. Justine is the co-founder and CEO of Thirdzy. She studied Health Science at Western University and has a Doctorate in Chiropractic. Her professional journey has taken her around the world and across multiple fields. She has worked with thousands of people on improving their health, well-being, and performance and picked-up skills that have helped her found and grow her current startup.

About Thirdzy | (20) Thirdzy: Overview | LinkedIn
Thirdzy is an e-commerce start-up based in Canada that makes an all natural supplement designed to improve sleep quality and nightly recovery from tough workouts and demanding days. Thirdzy’s non-drowsy, melatonin-free formula is the basis of an easy sleep routine for busy, high performers looking to maximize their rest.

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