In this episode, Ruthie Sterrett, a totally brilliant Marketing Strategist dives deep into all things Instagram.
We talk about whether your business really needs to be Insta-famous and Ruthie shares the magic of her "nine-grid layout," which turns your Instagram profile into a mini-website that wows your audience.
Ruthie's approach to Instagram is not just about scroll-stopping, but also relationship-building. Yes, you heard that right - nurturing your audience and converting them into loyal customers without feeling like a sleazy salesperson.
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To connect with Melissa and Powerful Women Rising on Instagram: https://www.instagram.com/powerfulwomenrising/
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Episode Highlights:
(03:50) Why social media alone is not a marketing strategy!
(10:33) Is it necessary for your business to have a presence on Instagram?
(19:30) Utilizing the nine-grid layout to create a mini website for your business on Instagram.
(27:28) Ruthie's top tips for creating content on Instagram that nurtures, converts, or achieves both goals?
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To connect with Ruthie and learn more about The Consistency Corner: