111: Margaret Wishingrad | Founder & CEO, Three Wishes Cereal

She Leads

Feb 6 2024 • 59 mins

Margaret is a mother of two, the daughter of immigrants, and the Founder and CEO of Three Wishes Cereal, a healthy-while-delicious cereal. Before founding Three Wishes, Margaret was Chief of Staff at BigEyedWish, an ad-agency where she worked with Fortune 100 to seed-round startup businesses. After welcoming her first son, Ellis, with her husband and Cofounder, Ian, in 2017, Margaret realized there’s a white space in the market for nutritional yet tasty cereal. She has grown Three Wishes from conception to a national brand, with retailers including Whole Foods, Sprouts, Erewhon, Target, Costo and many more in addition to a strong DTC arm.

▶️ Video interview available on Youtube.

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