E87: Understanding the German football industry

The World Football Summit Podcast

Apr 11 2024 • 1 hr 13 mins

This week we deep dive into the German Football Industry and for that, we welcome today’s guest, Ben McFadyean, who is an expert on the space.

Ben and I discuss the CVC/Bundesliga deal, Euro 2024 and given that Ben is a fan of Borussia Dortmund, we analyze the club’s sports business model. Of course, we could not leave the recent deal Nike signed with the German Federation to develop the National kit untouched...

Yup, this one covers a lot of ground so make sure you stick around!


World Football Summit: The football we want, and need.

This podcast is for leaders who want to shape the future of the football (or soccer) industry. On this show, we will bring you closer to the people and the organizations who are driving change in the sports business industry all over the world.

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