One of the best things about WFS events is listening to the leaders and organizations pushing the industry forward. At WFS Asia we had the awesome opportunity to listen to how Serie A is approaching their international strategy, and we thought that this is a panel you would enjoy…a lot!

The panel included the participation of:

• Alfonso de Stefano - Serie A MENA Managing Director
• Michele Ciccarese - Serie A Marketing & Commercial Director
• Clarence Seedorf - Football legend and Serie A Ambassador

And you will listen to them speak about:

• Their 3 pillars to foster international growth: Tech, Culture, and Fan engagement.
• The role of content and adapting the global approach to each local market.
• How they are adapting to new trends and fan behaviors.

And so much more!

World Football Summit: The football we want, and need.

This podcast is for leaders who want to shape the future of the football (or soccer) industry. On this show, we will bring you closer to the people and the organizations who are driving change in the sports business industry all over the world.

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