Episode Show Notes Before I introduce today’s guests, think about the following questions: • Do you know what Lasik Disney is? • Are you familiar with the concept of Speed to Specialty? • Are you playing the “long game” with your practice? Well, you are in luck because these are just a few of the topics that will be discussed today with our guests Dr. Alex Gibberman, FAAO, FSLS and Dr. David Williams, MBA of 2020 Eyecare Ohio. 2020 Eyecare is located in Loveland, OH which is a suburb on the northeast side of Cincinnati. Early in their careers, Dr. Gibberman and Dr. Williams met while moonlighting at a Lenscrafters. Needless to say, they hit it off and started talking about opening a practice together. Today we talk about the different skill sets each brought to the practice, how they marketed the practice and how they maintain important relationships to enhance word of mouth referrals. Starting a specialty lens practice from scratch? They have some words of wisdom. 2020 Eyecare Ohio website - https://2020eyecareoh.com ICSC Meeting, July 28 and 29, 2023 - https://www.icscmeeting.com Eaglet Eye website - https://www.eaglet-eye.com Contact Eaglet Eye for a virtual demo - https://www.eaglet-eye.com/contact Is there someone you would like to us to interview for the podcast? Is there subject matter you would like us to explore? Contact me... Ted Newill at ted.newill@eaglet-eye.com with your thoughts.