Highlights from the conversation:

• Value of attending conferences (0:25)
• Ed’s background in supply chain (3:49)
• Finding more freight (6:47)
• Evolution of newtrul (8:38)
• Selling technology vs freight (10:27)
• Challenges of monetization (11:23)
• Quantifying value proposition (13:19)
• Overcoming challenges of fundraising (19:57)
• Choosing the right investors (21:51)
• Lower margin strategy (26:53)
• Final thoughts and takeaways (28:47)

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