This week’s episode is about why India as a country loves seeking status, as we welcome Ankush Sachdeva, co-founder of ShareChat, to the Neon Show!

How Have Indian Consumers Evolved In The Last 10 Years?

India vs Bharat Argument

Are Majority Of Indian Products Aimed At Tier-1 Cities?

All these CAPTIVATING topics and more in this FREE-FLOWING conversation about how social media has played a part in the consumer behaviour of Indians. A deep dive into why Indians are so status-driven rather than wealth-driven… Tune in NOW!



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🎇CHAPTERS

[00:00] - Precap
[01:02] - Introducing Ankush Sachdeva, co-founder of ShareChat!
[01:45] - Siddhartha & Ankush’s Friendship Journey!
[03:44] - Setbacks Ankush Faced Before ShareChat
[04:39 ]- Previous Companies Ankush Tried Building!
[09:48] - Lessons Learnt From His 14 Previous Failures
[13:30] - ShareChat’s Untold Story
[17:45] - India vs Bharat Argument
[20:26] - Why India LOVES Seeking STATUS!
[24:20] - Are Bharat’s Audience Poor Spenders?
[28:57] - How Have Indian Consumers Evolved In The Last 10 Years?
[34:50] - How Far Is ShareChat From Profitability?
[39:23] - How TikTok’s Ban Affected ShareChat!
[45:14] - Does China Have Better AI Algorithms Than India?
[53:04] - Why Is Generative AI Taking Over The World?
[57:03] - Will AI Read Human Minds In The Future?
[58:47] - Can AI Capture Human Desire?
[1:02:19] - What Categories Does India As A Country Love To Consume?
[1:09:33] - Are Majority Of Indian Products Aimed At Tier-1 Cities?
[1:13:09] - Will Mainstream Professions Like Doctors & Engineers Change In India?
[1:16:55] - Concluding Remarks
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