How LivingCozy Publication Grew Zero to 100,000 Visitors Per Month

Growth Marketing Stories

Feb 13 2022 • 40 mins

Ash Read grew his side hustle from zero to 100,000 visitors. I wanted to cover this story for side hustlers but you'll learn about SEO & content marketing. Specially, how to beat the big brands with high domain authority.

We discussed:

2:15 - Mental models for marketers from baseball

5:55 - Story behind LivingCozy

15:57 - How to outrank big brands

20:26 - What about boring listicles?

23:45 - The layering mental model (done is better than perfect)

29:23 - How to beat buffer in its own game

32:43 - What if Web3 takes over Google search?

35:53 - Metrics that make LivingCozy successful

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