In this episode of JobBoardGeek, we talk to Joe Meyer, the founder of ExecThread. As the name implies, this service exposes members to executive-level jobs - but these jobs aren't widely advertised, but instead come from executive search firms. Jeff Dickey-Chasins of JobBoardDoctor and Steven Rothberg of College Recruiter discover how these 'hidden' jobs are sourced, and how the revenue model for ExecThread works. Jeff and Steven also talk about how companies like Appcast, CareerBuilder, and even your own site can benefit from an active and targeted PR program. Take a listen!