Charmaine Keegan is our very special guest today. She is the founder, director and lead trainer at Smarter Selling and if you want to level up your recruiting this is a MUST listen episode. We had Charmaine speak to our team at ALRA recently and I 100% recommend her. She's incredible. Charmaine shares a treasure trove of on point sales advice that's going to make a huge difference to your desk. This is part 1 of a 3 part series in which she tackles the topic of how to sell to a client in the first minute!  Tune in for: 👉 The power of positive prior engagement 👉 Choosing your language carefully 👉 Partner and collaboration tips 👉 Making a mindset shift 👉 How to build client trust As always, if you get any value out of today's ep, please like, share and comment as it really helps us grow.