S2 Ep.03 | How is the publishing industry keeping up with the creator economy? Ft Alinka Rutkowska CEO of Leaders Press

Beyond Marketing. The Podcast

May 17 2022 • 40 mins

The creator economy is taking the world by storm, transforming how the publishing industry embraces a new form of leaders, cultural voices and entrepreneurs. In this episode Alinka Rutkowska, CEO and founder of Leaders Press, joins Maira Genovese, President and Founder of MG Empower and Siang Ng, Talent director, to discuss how the Publishing industry has been transformed by the rise of Influencers. Tune in to discover how creators are taking a leading voice across their communities through different publishing formats, how Web3 will impact the industry and how talents will have more opportunities, as they become thought leaders for the new generations.

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