How do you reach your target audience? While this is a challenge for all podcasters, it’s especially important in the branded podcast space, where it’s often not always obvious who your listener is, let alone how to make a show they’d want to listen to. Quill and CoHost founder and CEO Fatima Zaidi is tackling this challenge. Quill is a branded podcast agency that produces, distributes and markets shows for Fortune 500 companies. CoHost is a podcast hosting platform (and recently a prefix) that provides analytics specifically designed for brands. To learn more about CoHost you can visit their website cohostpodcasting.com and you can find Quill at quillpodcasting.com. You can find Fatima on Twitter @zaidiafatima. I’m on all the socials @JeffUmbro The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need. To find more about The Podglomerate: Show Page: https://listen.podglomerate.com/show/podcast-perspectives/ Transcript: https://listen.podglomerate.com/show/podcast-perspectives/quill-and-cohosts-fatima-zaidi-on-the-future-of-distributing-branded-podcasts/ YouTube: https://www.youtube.com/@Podglomeratepods Email: listen@thepodglomerate.com  Twitter: @podglomerate  Instagram: @podglomeratepods LinkedIn: www.linkedin.com/company/podglomerate Learn more about your ad choices. Visit megaphone.fm/adchoices