If you have a website or presence on social media, you've got a visual brand, whether you intended to or not. And if you are intentionally creating your visual identity - making a pretty logo and choosing the right brand colours might not be the best place to start.

Amy Goodall has a wealth of brand design and strategy experience, with both product and service based businesses.

Listen to this episode if you want to know what goes behind creating an influential, cohesive brand no matter what type of business you run.

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