10 scroll-stopping hooks to get more engagement on your emails and posts

ill communication: copywriting tips & sales strategies for small businesses

Jan 10 2024 • 12 mins

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If you’ve ever wanted to figure out the secret to increasing the engagement on your emails or posts, it comes down to this one, super important thing.


The hook.


In this episode of ill communication, I’m sharing 10 scroll-stopping hooks to get more engagement on your emails and posts.



Topics covered in this episode include:

  • How you can lead with something awesome and juicy that your audience wants
  • How you can use a cliffhanger at the start of your email
  • The power of quotes in your emails
  • The best, but overused, prompt to use to hook your audience
  • My personal favorite hook for your emails


There are many ways to write a good hook for your emails. Tune in to hear my favorites!


Show notes are always available at https://www.kimkiel.com/podcast!!



Resources Mentioned:

Follow Neal O'Grady, Master of Hooks, on LinkedIn: https://www.linkedin.com/in/nealogrady/

Grab the 10 Scroll-stopping hooks cheatsheet: https://kim-kiel.squarespace.com/s/10-Scroll-Stopping-Hook-Formulas-Cheatsheet.pdf


I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel

Come to the Summer of Ease workshop: www.kimkiel.com/summer