7 Simple steps to create a high-performing lead magnet that attracts a flood of buyers to your business

ill communication: copywriting tips & sales strategies for small businesses

Mar 6 2024 • 17 mins

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If you’ve been in online business for even just a minute… you know you need a way to attract ideal buyers or leads to your business. And while you may have followers who double-tap your content, that doesn’t make them qualified leads.


That’s where lead magnets and email marketing come in. In this episode of ill communication, I'm sharing seven steps to choosing the right lead magnet to attract buyers to your business.


Topics covered in this episode include:

  • Why every business owner needs a great lead magnet
  • My seven-step method for creating a lead magnet that effectively brings in your ideal clients
  • Some different lead magnet ideas you can use in your business


Don’t procrastinate when it comes to growing your email list! Tune into this episode to hear some tips for creating a killer lead magnet.


Show notes are always available at https://www.kimkiel.com/podcast!


Resources Mentioned:

Find out how to use Answer the Public in Episode 25: What is copywriting and why is it important? (Plus a bonus tip!): https://www.kimkiel.com/podcast-1/what-is-copywriting-and-why-is-it-important-plus-a-bonus-tip


Join the Welcome Sequence that Wows Bootcamp: www.kimkiel.com/bootcamp.


I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel

Come to the Summer of Ease workshop: www.kimkiel.com/summer