Black-owned Communications Company Champions Women and People of Color in STEM

The Solopreneur Journey

Nov 10 2020 • 58 mins

Brief Background of Host of The Solopreneur Journey Podcast, Ex-pat Entrepreneur Jewel Daniels Jewel Daniels is the head of Daniels Communications Global, a leadership development firm that specializes in executive coaching, cultural competency, and develop leaders. She is also the author of four books, with her latest becoming a bestseller, https://jeweldaniels.net/new-book-profile (Three Sides of Every Crisis: Strategies to Sustain Business, Manage Your Career and Take Care of You). The book talks about how to find opportunities in the midst of a crisis by learning to adjust your perspective so you can pivot, strategize, and take action to #kickthecrisis. About The Solopreneur Journey Podcast The Solopreneur Journey Podcast reaches out solo entrepreneurs, single-shingle, one-person enterprises who are just starting their business or killin’ it in business. The show is ripe with information for those transitioning from careers to become entrepreneurs and growing to becoming business owners of larger companies. You will glean lessons from everyday solopreneurs and those who have scaled their business featured as guests who pay it forward to share leadership lessons, the power of collaboration, how to price your goods and services, negotiation, marketing and practicing excellent EQ (emotional intelligence).  One of the shows strongest offerings is its ability to cover a wide spectrum of industries with people around the globe in a way the appeals to our audience by meeting people where they are along their solopreneur journey. Choosing a Business Focused on the Minority Communities In this episode of The Solopreneur Journey podcast, we had the opportunity to speak to Tyrone Taborn, CEO and Publisher of Career Communications Group, Inc (CCG). He shares his journey to build a communications enterprise focused on STEM (Science, Technology, Engineering, and Math) achievements by women and people of color.   5:17 When going into the business, Tyrone's primary mission was not to make a living or bring wealth but to make a difference. 7:06 If people of color are given opportunities, found opportunities, and fought for them, change is possible. 8:09 CCG's first project was a newspaper at Cornell University. The company developed the largest group of magazines aimed at individuals in STEM (Science, Technology, Engineering, and Math). Later on, they added two of the world's largest conferences, aimed at minority and underrepresented professionals. All of these pieces were about creating hope and dreams and showing what was possible—and letting people know that you could write your narrative. 12:09 Helping Black communities with diverse challenges extended to CCG providing support in Jamaica 10 years ago to provide computers in the post office to help bridge the digital divide. Scaling a Business in the Niche Market of STEM 13:13 You can go into business with the concept of making a livelihood and earning great money. Or you can look at life differently and see a need because people have been ignored and undervalued. You know you can do something different, and out of that can come some unbelievable opportunities.20:51 We need a lot of competition because the need is so great. Everyone is encouraged to get into this area because there's more than enough business to go around. We need all the competition of good people to make a real attempt and create change. 27:11 When the black engineer conference started almost 35 years ago, five historically black colleges and universities (HBCUs) were accredited in engineering. Since that time, we now have 15. We're a long way from where we should be. But we're also a long way from where we were. Progress is every day. Pivoting During the Pandemic 26:47 It is about embracing digital and work with the understanding that what is most important is the content. Then, determine how do you take content, reposition content, and put it back out there. 27:52...