Marika Siniaalto, founder of Grapevine, a digital marketing agency in Helsinki, shares their journey from a social media-focused start to becoming a full-service agency. She emphasizes the importance of creating lovable brands using innovative digital marketing.
Marika highlights Grapevine’s people-centric culture and advises caution in starting new agencies due to market saturation, stressing the need to understand the target audience and finding a unique niche.
Learn more about the agency:
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Produced by DAS POD (https://daspod.at/).
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