Nonprofits We Love, pt. 1: Phi Beta Psi

Digital Wrap-Up

Feb 14 2024 • 48 mins

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This month at Harden Digital and Design, we're highlighting the selfless work of nonprofits that hold a special place in our hearts. Riley and Kaylee get personal, peeling back the layers on their partnerships with these life-changing organizations. It's a journey of passion meeting purpose, where we've committed our expertise at gracious rates to elevate their missions—starting with the remarkable Phi Beta Psi, a non-academic sorority funding cancer research that resonates deeply with its members.

Navigating the ebbs and flows of sorority involvement, we dissect the tactics that keep the spirit of camaraderie alive amidst an ever-shifting landscape. Discussing the poignant interweaving of legacy and kinship, we confront the conundrum of engaging a new generation in age-old traditions. As Kaylee recounts her steps to bolster their digital footprint, including a website overhaul with Kelly from the Virginia chapter, we reveal the nitty-gritty of enhancing public engagement and untangling the web of maintaining a unified brand identity.

Wrapping up, we don't just stop at web presence; we examine the myriad ways in which fundraising and marketing can shape the future of philanthropy. From the sell-out success of Bags and Bingo to the intricacies of planning community fairs, we're pulling back the curtain on the endeavors and challenges of nonprofit events. Stay tuned for our next heart-to-heart, where we'll share stories that are more than just close to our hearts—they're part of our soul here at Harden Digital & Design.

Phi Beta Psi - Theta Delta Chapter Facebook: https://www.facebook.com/PhiBetaPsiTipton

Phi Beta Psi - Theta Delta Chapter Website: https://www.phibetapsitipton.org/

Phi Beta Psi National Website: https://www.phibetapsi.org/

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