Corey Walker, author of Instagram for Dummies is on to discuss how real estate agents can use advertising to increase leads from Instagram. We talk about why you need to use digital marketing, specifically why paying for advertising on social media is a great use of your marketing budget. We also discuss sales funnels (using online sales funnels) and how to get them into the funnel with giveaways and ad creatives on Instagram.
Corey Walker bio:
Corey Walker is the co-author of Instagram for Dummies, and Instagram for Business for Dummies, a how-to guide for using Instagram to market your business. She is also the owner of The Marketing Specialist, a digital marketing agency in El Dorado Hills, California. Corey works with several clients to produce social media strategies, including creating graphics and written content, advising on video, scheduling content, buying ads, and tracking analytics. She loves helping businesses achieve success in the online world!
Show Links:
Digital Marketing for Real Estate Agents course
Lead survey (note, I said 60% in the podcast but actual number is closer to 50%)
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