We get it. Ideas are easy, but implementation is hard. Presented by Guidewise, the Implementors podcast connects you to the insights, stories, and lessons learned of individuals who have mastered implementation.

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Ted Wolf and guest Mario Diez (current CEO of Peer39, Board Advisor at Seva, former CEO of PointRoll (acquired by Sizmek Technologies), former CEO of quadrantONE, amongst others) discuss Mario's experiences as a technology entrepreneur and Chief Executive Officer of several technology companies, the many emotions experienced while leading teams and growing businesses, reflections on successfully acquiring, scaling, and exiting companies, the impact of Artificial Intelligence (AI) on traditional marketing and advertising roles, and the future of work, plus many more noteworthy topics.

ABOUT PEER39: Peer39 invented the category of pre-bid, non-cookie-based data, starting with semantic-based contextual categories, then brand safety, and then page quality. Since then, it has continued to scale at the pace of RTB and has brought to market many meaningful data points that advertisers find valuable, and predictable to use to scale their performance campaigns. Peer39 brings advanced contextual data to modern marketing for targeting and analytics with the most scale of any data provider available. It means continuous innovation and a commitment to quality for our customers and partners. To learn more about Peer39, please visit: https://www.peer39.com/.

ABOUT GUIDEWISE: Welcome to Guidewise — the premier people intelligence and performance management platform empowering teams to achieve extraordinary results. At Guidewise, we believe that intelligent guidance enables intelligent business. Positioned at the intersection of EQ, IQ, and feedback, our AI-powered platform delivers the perfect blend of what employees desire and what employers require, including exclusive access to data-rich intelligent guidance, immersive technology, vetted community, and a private marketplace of trusted vendors. Supported by our AI technology, our expert Guides leverage their prior business experience while referring to your company's unique people-data to help you make wiser decisions and get more done, faster. To book your Guidewise demo, click here: https://www.guidewise.io/demo/.

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• To share your implementation insights with our audience, please reach out to implementors@guidewise.io.