From Browsing to Buying: Turning Website Visitors into Customers

Adventures in Marketing

Apr 27 2024 • 23 mins

In this episode, Gwen shares how you can turn website visitors into happy customers.

She covers making your website easy to navigate and engaging right from the start.

Learn why it's crucial to have your most important info where visitors expect it.

Gwen also explores  the essentials of building trust through consistent branding and error-free pages, using language that speaks to your audience, and leveraging analytics to tailor your content perfectly.

You'll get practical tips on boosting your site’s traffic with smart SEO, engaging social media, and email marketing.

Wrapping up, you'll learn how to set realistic goals for your conversion rates and help you keep tweaking your marketing strategy to get better results.

Make your website not just a place to visit, but a place where visitors become loyal customers!