In Episode 3, of Season 4, of Driven by Data: The Podcast, Kyle Winterbottom is joined by Sanjeevan Bala, Group Chief Data & AI Officer at ITV, where they discuss the future of the Board and ExcCo, and the role the CDO plays in the future, which includes;

• Why data drives an offensive growth strategy at ITV
• The importance of having a value-driven strategy
• The importance of the PLC board and ExCo on signposting the strategic importance of data
• Making data a strategic business initiative and not a technical one
• The future possibilities for CDO's on their next career move
• Why the CDO is less about the task and more about building relationships
• Why the technicalities are the easiest part of the D&A equation to crack
• The role of data in board advisory
• If reporting lines/structures have an impact on success
• Why insight isn’t the problem, unlocking the last mile is
• Being an offensive, value-driven function versus being an enabling function
• Why being an enabler means you’re a cost centre
• Why the D&A voice is often missing from ExCo
• The role of diversity in the boardroom and the relationship with how D&A is viewed
• Why many boards are asleep at the wheel and are not fit for purpose for the future
• The difference between “value potential” versus “value capture”
• How “value-driven” versus “data-driven” can be measured
• The benefit of bringing in outside thinking and perspective to build next-generation capability
• Why technical skills alone won’t help you win
• How to get onto a board without board experience