The Futures of Marketing with Mitch Duckler

Marketing Meets Web3 by Step3

May 1 2024 • 43 mins

Prepare to have your marketing mindset revolutionized as we sit down with Mitch Duckler, the branding guru behind "The Future Ready Brand." Duckler, with his three decades of brand strategy expertise, pulls back the curtain on the seismic shifts rocking the marketing world. Through his enlightening discussions with over 40 CMOs, including the visionaries at Lexus, we get an insider's look at how personal data is reshaping personalized experiences,.

In this conversation we bring the focus to small businesses and how they can harness the democratizing power of AI to level the playing field. You'll learn how SMBs are nimbly adapting strategies from their larger counterparts and, in some cases, leading the charge in innovation. The take-home message is crystal clear: whether you're a marketing veteran or a small business owner, the tools to forge a brand that thrives amid relentless change are within your grasp. Join us to arm yourself with the knowledge and foresight to turn these challenges into opportunities.

You can order Mitch's new book: 'The Future Ready Brand', here.

This content is for informational purposes only.

Do check our sponsor Step3 if you want to learn more about how Web3 can help companies create better communities for their users.