Influence isn't just persuasion – it's about understanding the hidden forces that guide our decisions.
In this episode, we have our host Adam Strong also known as the ‘Business Strategist’, Best Selling Author, Entrepreneur, International Speaker and Founder of ‘The Business Strategist’ podcast.
Adam Strong introduces the Business Strategist podcast and discusses the topic of increasing influence. He shares his personal journey of understanding influence and how it has impacted his business.
He then dives into the seven principles of influence, including reciprocation, commitment, social proof, authority, likability, scarcity, and unity. Adam provides examples and strategies for applying these principles to enhance influence and build long-term relationships.
🙏 How To Support The Business Strategist 🎙️
Subscribe, listen and leave a review on 👉 Apple, Spotify
Did you get some value? Help us to create a bigger impact by buying me a cup of tea 👉 here
Tag us and share the show with your network
Value Bombs from today’s episode
Influence is not about manipulation, but about providing value and helping others achieve their goals.
Reciprocation is a powerful principle of influence, where giving value to others creates a sense of indebtedness.
Commitment is important in building trust and loyalty, and consistent communication helps reinforce commitment.
Social proof, such as testimonials and reviews, increases trust and credibility.
Authority and likability play a role in influencing others, and public speaking can enhance authority.
Creating a sense of scarcity and unity can increase the perceived value and desirability of a product or service.
Chapters
00:00 Introduction and Welcome
01:25 Topic: Increasing Influence
04:25 Principle 1: Reciprocation
10:04 Principle 2: Commitment
12:44 Principle 3: Social Proof
15:30 Principle 4: Authority
16:44 Principle 5: Likability
19:11 Principle 6: Scarcity
22:08 Principle 7: Unity
23:53 Summary and Conclusion
Have you got a plan for scaling up? If not, take the business growth quiz here for FREE: https:/howtogrowabusiness.scoreapp.com
ABOUT THE GUEST
Host
LinkedIn: https://www.linkedin.com/in/adamistrong
Have you got a plan for scale in 2024? If not, take the business growth quiz here: https://howtogrowabusiness.scoreapp.com
Unfortunately, I’ve been booked up for most of 2023 however if you would like the opportunity to work with me and my team in 2024 join the waiting list here where I’ll announce our next window of opportunity: https://www.thebusinessstrategist.global/inner-circle-application
Learn more about your ad choices. Visit megaphone.fm/adchoices