In this episode, Steven Pemberton discusses the myths and misconceptions surrounding e-commerce. He addresses the common belief that starting an e-commerce business requires little to no investment and can lead to instant success. Steven debunks the myth of dropshipping as a get-rich-quick scheme and highlights the challenges and complexities involved in building a successful e-commerce business. He emphasizes the importance of acquiring the necessary skills and knowledge, as well as having a clear vision and understanding of the commitment required. Steven also provides practical advice on reaching out to experts, mitigating risk, and overcoming the fear of getting started.

Takeaways

• Starting e-commerce with zero dollars is a myth, and drop shipping is not as easy as it seems.
• E-commerce success requires skills in website building, finding profitable products, and building a following.
• Research and learn from credible online teachers who have a track record of success.
• Mitigate risks by hiring experts or mentors to guide you and avoid costly mistakes.
• Don't quit, keep improving, and think like a successful person to make progress.

Chapters

00:00
Introduction

00:29
The Myth of Starting E-commerce with Zero Dollars

01:24
The Reality of Drop Shipping

03:16
The Skills and Effort Required for E-commerce Success

04:41
Determining Your Big Reason Why

05:10
Step One: Research and Learn

06:33
Navigating YouTube University

07:02
Finding Credible and Successful Online Teachers

08:53
Investing Time and Money in Learning

09:22
Mitigating Risks and Avoiding Costly Mistakes

12:14
Overcoming the Fear of Reaching Out to Experts

13:39
Preparing for a Call with an Expert

15:05
Mitigating Risks by Hiring Experts or Mentors

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