Time Tracking: Why It's Good For You

The Jason and Bart Show

Feb 28 2023 • 28 mins

In an ironic twist, The Jason and Bart Show explore how time tracking can benefit their team, not just their clients, as they strive to create an optimized, data-driven work environment and maximize their team's efficiency and profit.
I learned about Time Tracking from an episode of The Jason and Bart Show, which discussed the importance of tracking time for an agency. Time tracking is important for an agency to be able to track profitability, competency level, and estimate more accurately. It is not about Big Brother, but rather optimizing the work environment to make better data-driven decisions. Time tracking is important for both TNM, fixed bid, and retainer based work. Incentivizing time tracking is unnecessary since the incentive should be obvious as to why it is important. Time tracking is about optimizing the work environment to make better data-driven decisions for the overall good of the team.

"It's our job to work faster to make the profit. Right? So that's sort of the way I look at it is it is our job to make sure we're more efficient and faster working with that sacrifice, it's still making that money."

In this episode, you will learn the following:
1. How can time tracking help optimize a digital services company's working environment?
2. What are the financial and operational benefits of tracking time internally?
3. How can leadership effectively communicate the importance of time tracking to their team?

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