Sweetish House Mafia | Neha Sethi | BTC with Ashwin Bhadri | Ep 4

About the guest:

Neha Sethi has a degree in finance from the Wharton School Of Business. Neha Sethi was working as an Investment banker when on being nudged by her friends to make cookies and try sending them out.

The story takes an unexpected turn when her brother-in-law Akash Sethi joins her turning her into the Cookie Mafia Boss. Neha Sethi has been featured on Business Insider, Vogue, Economic Times and Forbes.

Sweetish House Mafia:

Nano to Mega franchise Sweetish House Mafia was started by Neha Sethi and Akash Sethi which instantly became a hit with The Blue Cookie Nano hustling around the city with never-tried-before flavour profile cookies in India. Neha Sethi has always been a cookie enthusiast and wanted to introduce people to them. Her brother-in-law Akash Sethi tagged along to help her with the scaling and business while Neha Sethi stuck to the product R&D. Today Sweetish House Mafia boasts of over 1200 stores pan India and have plans of even going international.