Burgers are burgers, right? So why are some burger companies more successful than others? It’s all about rethinking the status quo. We speak with an up-and-coming small business and one of the biggest burger joints in the US to learn the special sauce on how to disrupt your own industry.

Three and a Half Degrees is an original podcast from Facebook. Follow along on Instagram and visit facebook.com/ThreeAndAHalfDegrees to learn more.

To stay up to date with our podcast guests, visit facebook.com/charlestongourmet and facebook.com/McDonalds.