200th Episode! Why I Don’t Think of Tenants as ‘Customers’

Racking Up Rentals

Oct 12 2023 • 25 mins

As real estate investors and rental property owners, are tenants our customers? Seems like an obvious question with an obvious ‘yes’ answer, but when we look at it from a different perspective we get a different answer. In this special 200th episode of Racking Up Rentals, Jeff explains why he does NOT see tenants as customers, and instead sees them in a different role. This change of perspective reframes entirely how we see the business of building a rental portfolio.

Learn the art of buying properties off-market with Seller Financing using the power of Relationship Capital in The DEALS Workshop: http://www.thedealsworkshop.com