Join us in this episode of where we dive into the world of content creation and discuss how to elevate your game by avoiding common pitfalls. Host Niamh Cassidy, IBCLC and THE business coach and mentor to birth & postpartum workers, shares valuable insights on crafting content that resonates with your audience, from prioritizing their needs to infusing entertainment value into your posts. Learn why less is more, how to break down complex ideas into manageable steps, and discover the RACE marketing framework to guide your content strategy. Whether you're a doula, lactation consultant, or birth educator, this episode is packed with actionable tips to help you stop making crap content and start captivating your audience. Tune in now and take your content to the next level!

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